PRD Coffs Harbour has leveraged Plezzel to enhance its social process and content engagement
Opportunity
PRD Coffs Harbour sought to increase engagement on its social campaigns and improve its social media process. They needed a solution that could help them target the right consumers at the right time and drive more leads back to their website.
Solution
Plezzel provided PRD Coffs Harbour with tools to create vendor paid advertising using user-friendly, on-brand templates. They also enabled the building of new and unique audiences through enquiry management integrated with major portals and their website to help deliver the right property ads to an active buyer audience.
Results
PRD Coffs Harbour has seen higher engagement on their vendor paid advertising campaigns with an average click-through rate of 18%.
"Plezzel has streamlined tasks like managing vendor paid social media campaigns, with the clickthrough rate performance, it’s clearly getting to the right people" - Sean Campbell, Marketing Manager, PRD Coffs Harbour
"I recently jumped on the Plezzel platform and changed a couple of the templates for a campaign, and it was all really easy" - Sean Campbell, Marketing Manager, PRD Coffs Harbour
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