We hope you all had a lovely Christmas break and New Year and are refreshed for an exciting 2012! 

As the fourth and final part of our segment to “Become a trusted adviser with RP Data”, lets have a quick recap of some of the tips discovered thus far:

  1. Property Monitor
  2. Comparative Market Appraisal (CMA)
  3. Valuation Services
  4. Create Your Own Brochure
  5. RP Connect
  6. Suburb Scorecard
  7. Auction Results

And lastly, here are some more ways to increase client retention:

Regular client communication
Some clients prefer phone contact, others email. In addition to whatever direct contact you undertake you could forward your clients relevant property market information (and lending market information) and articles from the weekly RP Data Property Pulse newsletters as a way of keeping top of mind and in regular contact.


 Grow your client’s spend levels
Increase your client’s spend levels by identifying opportunities using RP Data’s Property System to cross sell products such as Insurance (Income Protection, Death and TPD as well as Home and Contents Insurance for investors).


Providing your clients with property research and reports is another way to build client loyalty and add value for your clients. For example you could offer your clients a Comparative Market Analysis (CMA), RP Data-Rismark Home Value Index each month or the RP Data Quarterly Review at the point of refinancing to provide your clients with an informed view of the market and their property.

Retaining your clients is a valuable and profitable exercise. By harnessing the tools available in Australia’s most trusted source of property information, RP Data will hopefully help you retain more clients and protect your trail commission.  

Good luck and all the very best for 2012.